MARKET STRATEGIES
Retail markets are usually intensely competitive and highly effective advertising is necessary for revenue, profitability and growth. But the promotional campaign has to be precisely targeted and drive motivated customers to your business.In a nutshell, that's what we do for our clients. Consistently, and with an emphasis on total client service and a dedicated focus on all the details and logistics involved in advertising and generating results that count.
Frink Inc. Precision Advertising is a consumer advertising and media agency that was founded by Bill Frink in 2002. Its mission is to make advertising - including TV, cable, radio. print and Internet - simple and produce results that drive sales in specific retail markets such as automotive, entertainment, durables and professional services. We believe in strong business ethics and relationships that are based on mutual trust, respect and responsiveness -- with clients, production facilities, media outlets and our other partners.
We offer turnkey advertising production and media services that enable retail businesses to optimize their promotional budgets and precisely target customers with advertising and other programs. Clients also leverage our proven expertise in cable television, news and sports talk radio and sports marketing programs to reach their customers in specific demographic segments.
Our approach to retail advertising is highly customized for each client. We start by developing a thorough understanding of your specific business goals and advertising requirements. Next, a comprehensive advertising strategy, media plan, and itemized budget are reviewed and approved for implementation. Then, we manage our clients' campaigns through production, if needed, and handle all media negotiation, contract management and billing verification.
No company that markets products or services to the consumer can remain a leader in its field without a deep-seated commitment to advertising."
EDWIN L. ARTZT, CEO OF PROCTOR & GAMBLE, "GROOMING THE NEXT GENERATION OF MANAGEMENT" 1992