If you’ve even occasionally purchased radio advertising you’ll probably soon be receiving emails and a few phone calls notifying you of a One-Day sale on radio rates. In most cases the window to make your purchase is one business day. Hence the terminology, One-Day Sale.
As an owner of an advertising agency that purchases radio advertising...
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My Accidental Lesson in Branding
“Frink you got to have a gimmick.” That was the advice given to me on how to get women from Andy, one of my college roommates. I didn’t realize it at the time and though I was in my third year in college as an advertising major it was my first lesson in branding and...
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Cable Television Advertising Market Overview-Austin,TX.
Total DMA TV Households: 686,830
Nielsen Market Rank: 47
Cable TV Households available for advertising insertion: 431,000
Primary Cable Provider: Time Warner Cable
Time Warner is the primary cable provider in Austin. Time Warner's television advertising interconnect has approximately 410,000 households. There are approximately 74,000 AT&T Uverse households in Austin that can be purchased separately through Time Warner. AT&T...
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