Cable Television Advertising-San Antonio Market Overview

Cable Television Advertising-San Antonio Market Overview

San Antonio

Total DMA TV Households: 880K Cable TV Households available for advertising insertion: 411K Primary Cable Provider: Time Warner Cable San Antonio is the 36th largest television market in the country.  San Antonio can be segmented geographically by placing ads in specific zones. There are five individual zones with approximately 50k-75k households in each zone. There is also...
Read more

Cable Television Advertising Overview-Texas Statewide Buying

Statewide Opportunity Time Warner offers the opportunity to buy select second tier cable networks statewide covering the following markets: Austin, Beaumont-Port Arthur, Corpus Christi, DFW, El Paso, Laredo, San Antonio, The Rio Grande Valley, Waco-Temple-Killeen and Wichita Falls. Houston is not included. Total Households are 1.3 million The networks available are limited. Here is a partial list Read more

Cable Television Advertising Overview-Houston

Houston Total DMA TV Households: 2.2 million Cable TV Households available for advertising insertion: 1.3 million Primary Cable Provider: Comcast Cable Houston is the tenth largest television market in the country. For cable television advertising Houston can be segmented geographically by placing ads in specific zones offered by Comcast. The zones vary in size for 7.5k –72k households. There...
Read more

Cable Television Advertising Market Overview-Dallas Ft. Worth

Market Breakdown: Dallas-Ft. Worth Total DMA TV Households: 2.5 million Cable TV Households available for advertising insertion: 1.5 million Primary Cable Provider: Time Warner Cable Dallas Ft. Worth is the fifth largest television market in the country therefore it is one of the most expensive if you want market wide reach. The market can be segmented geographically by placing ads...
Read more